Transparent and Consumer focused marketing In today’s challenging yet stimulating & unpredictable yet exciting times,
Every business must sustain its brand identity and market value by maintaining its quality, and
From Apple introducing pop-ups seeking permission to be tracked by diverse applications to Google planning
As marked by Clive Humby, “Data is the new oil” and with the technology making
Indian Startups & Unicorns Focus on Cost Cutting with layoffs With the deterioration of the
Happy and satisfied customers are the heart and soul of any business. They are what moulds
Consumer Behavior Examining consumer behavior is crucial as it helps marketers to fathom the needs
In the past, people used to visit shops every day physically to purchase products. Gradually,
Every e-commerce store holds great value for its customers. An organization is more likely to
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