Impact of E-marketing on Consumer Purchase Decision

In the past, people used to visit shops every day physically to purchase products. Gradually, with advancements in technology, consumers have reduced the number of visits to the stores as the online purchasing system has taken control of the current market system. Customers today prefer to shop online from the comfort of their homes rather […]

Environmental Sustainability in the Post-Pandemic Digital Era

The world has changed in several ways post-pandemic and has disrupted functions of several factors of the environment. It also leveraged the businesses to gauge how their functions affect the planet in various manners. For the last couple of years, organizations have been consistently managing their functioning agenda to ensure considering sustainability in the market […]