Importance of Consumer Behavior in Marketing Trends

Consumer Behavior Examining consumer behavior is crucial as it helps marketers to fathom the needs of their buyers to enable influencing customer purchase decisions. It would be a failure for a business if it is unable to meet the demands of its consumers as every customer holds varied opinions about the products. As the market […]

10 Consumer Trends That Will Shape Your Marketing Into 2022

Since the onset of the pandemic, markets have faced unprecedented challenges with businesses in turmoil, delayed shipping, and skyrocketing prices. The threat of new variants is looming over the markets, and inconsistent lockdown policies have impacted the growth forecast. Not only in market macros, but distress has also seeped in every minuscule aspect of an […]